It Gets Better For Corporations
The Big Shift continues as Google employees do a thoughtful It Gets Better video, and now there is the Gap’s:
It is astonishing to realize these are people speaking of their most intimate stuff… church, family, self esteem, self worth, love, and even suicide, and they are doing it in the halls of their corporate offices, filmed by corporate film crews, with corporate logos attached. Is their any precedent for this? Maybe disease support like walks for breast cancer or the people of Cantor Fitzgerald speaking after 9/11, but those are still reactions to triggering events. I cannot think of a time when corporate employees, under corporate sponsorship, spoke so openly and authentically about their personal experiences. Could this be a shift in our ideas around what is acceptably “corporate”?
I also note they are both Bay Area companies. Thank God for San Francisco values.